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Lynda - UX Design Techniques Creating Personas

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Lynda - UX Design Techniques: Creating Personas
Duration: 0h 25m | Video: AVC (.mp4) 1280x720 30fps | Audio: AAC 48KHz 2ch | 100 MB
Genre: eLearning | Level: Intermediate | Language: English

Who are you developing for? How will they use your design? Building user personas can answer these important questions. In this course, Chris Nodder shows you howtocreate personas using information about the users most relevant to your business. He shows you how to gather and use datafrom interactions and site visitsto define groups that represent a picture of your user types. These personas can help drive development and make sure your team is designing your product, application, or website with the same customer in mind, resulting in coherent, focused goals and an optimal user experience.

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